Brand Strategy & Clarity for Creative Small Businesses
Identify the Problem
Map & Prioritise the Vision
Take Action
For Small Business Owners Who Want Execution Support
I help creative independent brands organise their ideas into a coherent plan.
With guidance and structure, you can implement yourself or I will execute all the work for you. You decide.
What You Get:
Full website creation.
Clear brand strategy that aligns your values with your audience.
A practical business and marketing roadmap you can execute.
Brand messaging that attracts your ideal clients.
Operational clarity on workflows and processes.
Launch & campaign planning support.
Communication strategy that builds trust & increases enquiries.
Accountability and execution guidance
I work with:
Creative founders, designers & makers.
Small brands ready to grow but stuck in overwhelm.
Entrepreneurs who want help planning launches, campaigns & projects.
Businesses that need brand identity, messaging, and operational strategy.
Take one action that moves you forward today:
From Vision To Execution
About Me
I’m Sandy; a brand strategist and clarity consultant for creative founders and small businesses.
With 24+ years in Business strategy, analysis, creativity and project execution; I bring structure to your ideas and confidence to your execution.
My blend of strategic thinking, operational experience and creative insight means you get exection; not just advice.
15+ years across Financial Services (HSBC UK).
Certified practitioner in Neurolinguistic Programming & behavioural science.
Creator of identity-focused frameworks used by founders.
If you want a strategic mind on your creative business, let's talk.
How I Work
I work in short-term, high impact sprints so you can see weekly progress and can adapt with agility.
Start with a Clarity Call to scope the size of your challenges.
The Creative Reset is a 90-minute session where I'll map and prioritise your goals, so you know exactly what needs doing now and what can wait.
The Bold Blueprint is ideal for those who want the work done for them. A completed Brand story and a fully operational website.
The Creative Lab is a 12-week execution partnership. Ideal if you want a strategic on-demand partner to help you execute the to-do list.
Key Deliverables
Problem solving blockers and stuck points in business/creativity.
Business clarity: Break down ideas into a clear path.
Strategic audits of business, brand, audience and systems.
Process mapping for operations and projects.
Communication strategy: Internal/External messaging and storytelling
Content strategy and Brand messaging.
Event strategy & structure; planning and execution advice.
Audience growth strategy & engagement audits
Creative direction and visual storytelling support
Step by Step action plans.
Implementation guidance.
Project prioritisation.
Accountability and execution support.
Recommendations for tools, systems, workflows.
Decision-making frameworks for founders.
Frequently asked questions
What does a brand strategist do for a creative business?
Helps you discover who your brand serves, how to communicate your value clearly, and build a strategy that attracts your ideal clients.
How can a small creative business grow with brand strategy?
Strategic brand planning clarifies your messaging, target audience, pricing and roadmap, helping you increase enquiries, convert clients, and scale sustainably.
What is included in your 90-min call?
You get strategic prioritisation, insight into your biggest blockers and next actionable steps to gain momentum in your business.
What makes Empower & Grow different?
My approach blends strategic business planning with brand identity, operational clarity, and execution guidance so your brand isn’t just attractive.